Tuesday, March 23, 2010

it aint import, its inbred!



so, the idea came the other week when a friend of mine documented a KKK rally in southern GA the other week. we were laughing at how stupid rednecks are and what not and then i thought maybe i should do a beer package and call it "inbred brewing company" with the tagline "the simple man's brew". so initially i wanted to draw some toothless methadic looking white dude but i figured that was too obvious. so then i thought of all the stupid rednecks i have to be encountered by all the time when i go to see my girlfriend in Athens. "GO DAWGS MAYUN!!!" so then i thought of the imagery of two bulldogs humping.

i designed a (cheesy in my opinion) logo consisting of that. decided it wasn't the look i wanted to go for. started adding wheat leaves to it and all but just wasn't feeling it. i then started thinking about trying to make this appear to be a classy beer. so i thought of how in Victorian times upper class families practiced incest to keep their bloodlines pure so they could remain better than everyone else. so i re-drew the "dawgs", and applied it in a much more elegant manner. then i changed the name to "incestry" with the tag line "the gentlemen's brew" (thanks john). i personally like it; it sounds like ancestry but its something else.

i really want to print this on a shiny paper. i researched a little trying to figure out of there was a way to do a foil stamp for the gold parts. but it really seems like it would be too much trouble right now considering how much other stuff i have to work on.

any thoughts before i continue mocking this up?

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