it aint import, its inbred!

so, the idea came the other week when a friend of mine documented a KKK rally in southern GA the other week. we were laughing at how stupid rednecks are and what not and then i thought maybe i should do a beer package and call it "inbred brewing company" with the tagline "the simple man's brew". so initially i wanted to draw some toothless methadic looking white dude but i figured that was too obvious. so then i thought of all the stupid rednecks i have to be encountered by all the time when i go to see my girlfriend in Athens. "GO DAWGS MAYUN!!!" so then i thought of the imagery of two bulldogs humping.

i designed a (cheesy in my opinion) logo consisting of that. decided it wasn't the look i wanted to go for. started adding wheat leaves to it and all but just wasn't feeling it. i then started thinking about trying to make this appear to be a classy beer. so i thought of how in Victorian times upper class families practiced incest to keep their bloodlines pure so they could remain better than everyone else. so i re-drew the "dawgs", and applied it in a much more elegant manner. then i changed the name to "incestry" with the tag line "the gentlemen's brew" (thanks john). i personally like it; it sounds like ancestry but its something else.

i really want to print this on a shiny paper. i researched a little trying to figure out of there was a way to do a foil stamp for the gold parts. but it really seems like it would be too much trouble right now considering how much other stuff i have to work on.

any thoughts before i continue mocking this up?

Atlantans Together signage complete

outside - handpainted mural on the edge of the building; vinyl stickers on the glass doorway/windows

reception desk - hanging acrylic icon behind desk. acrylic band stretched accross outside of desk with "Atlantans Together" cut out

gallery / hallway - pictures documenting history of the company and hand painted letters in the corner. door signs made from plexiglass

ATLANTANS TOGETHER signage (in progress)

for the interior, i plan to have a plastic strip that stretches across the reception desk with the letters cut out of it. then, the icon would be a painted or large transfer on the wall. also, there will be picture frames hanging through out the space with black and white photographs of people exercising their right to protest.

as for the exterior. the letters up top will more than likely be metal 3D letters. Then main signage would be rapping around the corner of the walls to the right of the building. it would be a hand-painted mural showing silouettes of figures protesting. particularly people with their fists in the air; and in the forward ground there will be a big arm grasping the megaphone. i did a rough sketch of what it would look like.

aside from that, i plan to put the logo real small on the door, the address probably on the corner of the building or on the front glass doors as well, and then the store hours would be on the front glass doors. they would be stuck on with vinyl stickers.

ATLANTANS TOGETHER logo

still feel it needs tweaking but i tend to dwell on stuff too much. so im just going to go ahead and move forward